Acquisition of Reflex Gaming by Dransfields

 
Acquisition_Of_Reflex_Gaming.png

TRANSACTION TYPE
Acquisition

VALUE
Undisclosed

SECTOR
Hospitality & Leisure

WEBSITE
dransfields.com

 

Argyll acted as lead financial advisor to Dransfield Novelty Company Ltd on the acquisition of its largest supplier, Reflex Gaming Ltd.

Dransfields

  • leading supplier of digital and analogue gaming machines to the UK pubs and clubs market

  • manages over 14,000 machines across 5,000 sites for its client base

Reflex

  • specialist in the design and production of gaming machines

  • develops games in-house for its range of digital and analogue gaming machines, as well as for the online and mobile markets

Deal highlights

  • transaction creates vertically integrated proposition, from manufacturing to operations

  • enlarged group generates sales of £32 million and EBITDA of £10 million

Chris Haley, Managing Director of Dransfields, commented:

“We are delighted with the acquisition of Reflex, which will enable the Group to deliver a full service offer to its clients. Argyll were instrumental in structuring and delivering the deal in a timely manner. Their experience of the leisure and consumer sectors was extremely valuable.”